[Nettime-bold] book announcement--Laurel

[Jud Wolfskill <wolfskil@MIT.EDU>]

I thought readers of the NETTIME List might be interested in this 
book.  For more information please visit http://mitpress.mit.edu/0262122448

Best,
Jud

Utopian Entrepreneur
Brenda Laurel
designed by Denise Gonzales Crisp

A heady hybrid of critical thinking, personal narrative, and economic 
analysis, Utopian Entrepreneur is a field manual for those who want to do 
socially positive work in the context of business. One of the few Silicon 
Valley veterans who participated in all four of the major computer tech 
bubbles--games, multimedia, virtual reality, and dot-coms--Brenda Laurel is 
known for injecting humanistic values into computer-based media.

Laurel interweaves her ideas on how to conduct socially progressive 
business with the saga of her experiences with the Interval Research 
Corporation and as the founder of the pioneering girls' software company 
Purple Moon.

Brenda Laurel is the author of Computers as Theatre and editor of the 
anthology The Art of Human-Computer Interface Design. Denise Gonzales Crisp 
is the senior designer for Art Center College of Design. Laurel and Crisp 
teach in the Media Design Program at Art Center College of Design, 
Pasadena, California.

5 3/4 x 8, 112 pp.
30 illus.
paper ISBN 0-262-62153-3
cloth ISBN 0-262-12244-8



Jud Wolfskill
Associate Publicist
MIT Press
5 Cambridge Center, 4th Floor
Cambridge, MA  02142
617.253.2079
617.253.1709 fax
wolfskil@mit.edu

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