invest on Tue, 2 May 2000 20:36:51 +0200 (CEST)


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<nettime> etoy.CORPORATION/TOYWAR.com action alert


AFTER A CORPORATE SILENCE PERIOD HERE ARE SOME FLASHING NEWS:

FLASH1: etoy.TANK7 NEARLY SUNK. 7 DAY DELAY / $17,000 IN DAMAGES.
FLASH2: THE etoy.CORPORATION TAKES MANHATTAN. OPENING WITH
        GUEST STARS ON SATURDAY APRIL 29 AT POSTMASTERS!
FLASH3: etoy.CD HITS THE MARKET! THE BEST LULLABIES FROM TOYWAR.com.
FLASH4: TOYWAR II? THE SHAREHOLDERS ARE CALLED TO VOTE ON
        PEACE OR WAR IN THE TOY MARKET PLACE...

\\\

F1:  after a storm on the atlantic ocean and a 7 day delay etoy.TANK7
arrived in manhattan. the system is being repaired by a special task force
and local etoy.AGENTS as fast as possible. wasted time and logistic
problems caused damage of about $17,000. 

the etoy.SHARE lost 6% of its value. actual price: $ 3.47 (still rated
"strong buy" - the best moment to invest!) 

\

F2: the etoy.CORPORATION crosses borders and twists reality like no other
legal organization: one day fighting with a dot-com giant in court and
turning the battle into one of the most exciting media art performances -
the next day infecting manhattan where the dot-com-community goes nuts:
the show goes on! turning high risk business into action entertainment. 

the etoy.CORPORATION is where the bubble is about to burst.  measuring the
pressure & maximizing the market hype! 

etoy.INVESTORS call it impact management. 

official opening of the exhibition "impact management - the
etoy.CORPORATION in manhattan" saturday, april 29 2000 6pm to 8pm
postmasters gallery 459 w 19 street @ 10th ave new york city 10011 - usa

come and have a drink... maybe even more * overdress yourself & prepare to
...leave reality behind.... 

special shareholder party after the regular opening for vip's and listed
etoy.SHAREHOLDERS only. another reason to become an investor. nobody
invests to lose money... etoy TM.  (http://www.etoy.com/share/) 

guest stars: john perry barlow, douglas rushkoff, chris truax & dj spooky
(remixing the lullabies). 

\

F3: cd release party: the etoy.LULLABIES will be released at the opening
event of the manhattan show on saturday, april 29, 2000 to celebrate the
TOYWAR.victory. 

thanks to predrag manojlov, personal records vienna, groove attack cologne
and all the artists (negativland, e_b_a, styro2000, people like us, dktr,
steev hise, phantomschmerz, poopoo varmint, gunnar lockwood, twister, mono
pause, echelon & jane dowe, escape mechanism, tanuki, porest, razorsharp,
experimental jetset) for making this product an "absolutely must have
disc" for every little kid that wants to know more about business on the
net. (http://www.toywar.com/shop) 

etoy.DISCLAIMER: please! talk with your children about this product.  the
etoy.CORPORATION assumes no responsibility for any kind of mental or
physical damage and/or depravation resulting from the perception of the
TOYWAR.lullabies. 

\

F4: interrogations in the LEGO.case did not make clear if the LEGO.lawyers
accept the toys on the TOYWAR.com monument-site.  the etoy.CORPORATION
removed the characters which were associated with LEGO.products by
LEGO-US.attorneys from the etoy.com site. the etoy.MANAGEMENT does not
want to attack LEGO for such a ridiculous reason. etoy is involved in
sensitive business operations in manhattan at the moment. it would be
irresponsible to waste the money of etoy.SHAREHOLDERS for media-warfare.
the etoy.CREW is still recovering from the eToys battle. 

at the same time the etoy.BOARD believes that it is an essential issue
that lawyers of a huge corporation (which sells millions of products)
attempt to stop people and art from referring to symbols and signs which
are part of the cultural code of this planet. 

TOYWAR.com did not fake a LEGO.site and did not try to sell LEGO.toys or
to abuse the LEGO.trademark. simply a similarity exists. TOYWAR was
established to illustrate (!) the battle between etoy.com and
eToys.com.... there is a relevant difference between abuse of a trademark
and using popular products as metaphors. 

according to corporate regulations the owners of the discussed material
must decide on the strategy: the TOYWAR.com site belongs to the
TOYWAR.community. all TOY.soldiers and SHAREHOLDERS are called to express
their opinion in a pioneering online voting process. 

ONLINE-VOTING-TANKS are open from saturday, 29 april 2000 at noon to
register your votes. closing of polls: 6 may 2000 at 12.00 noon n.y.time. 

details and voting directions are to be found on http://www.etoy.com/ next
saturday.




signed by:
the etoy.MANAGEMENT

approved by:
the TOYWAR.crisis-control-board
the etoy.TRANSFER BANK for the east coast: POSTMASTERS GALLERY
the etoy.CURATOR: SUZY MESZOLY



DISCLAIMER: THE etoy.CORPORATION IS NOT ANTI CORPORATE AS MANY 
PEOPLE THINK. etoy DOES NOT FIGHT AGAINST THE SYSTEM IN GENERAL. 
etoy INFECTS REALITY AND GENERATES IMPACT ON A GLOBAL MARKET. 
etoy INCREASES ITS VALUE LIKE EVERY OTHER SUCCESSFUL ART BRAND
AND PROTECTS ITS PROPERTY IF THIS IS NECESSARY. 


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