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| <nettime> fwd from CSL : New York Sues a Marketer on Use of Internet Spyware |
>From the Cyber Society Live list.
Apps 4 X-post
April 29, 2005
New York Sues a Marketer on Use of Internet Spyware
By AL BAKER
http://www.nytimes.com/2005/04/29/nyregion/29internet.html?th
<http://www.nytimes.com/2005/04/29/nyregion/29internet.html?th&emc=th>
&emc=th
The New York Times
ALBANY, April 28 - A broad investigation into Internet abuses led the New
York attorney general to file a lawsuit on Thursday accusing a California
company of clogging computers across the nation with secretly installed
spyware and adware, which can vex users and impede the flow of commerce on
the Web.
The attorney general, Eliot Spitzer, sued Intermix Media, a large Internet
marketing firm, accusing it of embedding "several types of invasive and
annoying" programs on its Web domains that can pop up, route users to
unwanted sites or link them to Intermix's services and clients. The
accusations were in a complaint that was filed on Thursday in State
Supreme Court in Manhattan.
"This is the type of thing that makes users feel not in control of their
own Internet browsing habits and less likely to use e-commerce," said Ken
Dreifach, the chief of Mr. Spitzer's Internet Bureau. "We are trying to
get rid of this nuisance."
Mr. Spitzer's civil complaint comes amid a crush of protests from Internet
users about invasive programs. To battle the problem, state and national
lawmakers have written legislation to establish or strengthen sanctions
for wrongly distributing software. In Albany, several bills to address the
issue are working their way through the State Senate and Assembly.
In recent years, companies have tried to sneak what consumer advocates
call parasitic software into computers that tracks users' browsing habits,
but government inquiries into such practices have been rare, said Ben
Edelman, a Harvard University researcher who studies spyware. Last year
the Federal Trade Commission brought suit against two companies that made
false claims to induce users to install their programs, he said.
The spyware technology erodes the trust of customers, slows their computer
functions and wastes time deleting it, all things that hurt e-commerce,
said Ari Schwartz, associate director at the Center for Democracy and
Technology, a nonprofit group that advocates for Internet privacy.
State officials said that in the Intermix case, the simple downloading of
a game, screen saver, cursor or other file-sharing program could download
programs to a user's hard drive that summon unwanted pop-up ads or display
unwanted toolbars.
"Tens of millions" of downloads have occurred, they said, including more
than 3.7 million in New York.
An official with Intermix, in a statement posted on Thursday on the
company's Web site, said that the company neither promoted nor condoned
spyware, and that many of the practices being challenged by Mr. Spitzer
began under the company's previous leadership. The official, Christopher
Lipp, said the company wanted to put "this legacy behind it," and hoped to
reach "an appropriate and amicable resolution" in talks with the attorney
general's office.
"We voluntarily ceased distribution of the applications at issue earlier
this month," said Mr. Lipp, who said the company, begun in 1999, was
committed to consumer privacy. "Neither the company's toolbar nor redirect
application has been used to collect personal information or spy on the
Internet or other activities of the user."
On Wall Street, the inquiry has had a profound effect on Intermix, a
publicly traded company. "The stock price has halved since it became
public two weeks ago that Spitzer was investigating," said John Tinker, an
equity research analyst who writes investment reports on Intermix for
ThinkEquity, a Wall Street investment bank.
Shares of the company fell 83 cents, or 17 percent, to $3.97, after
trading on Thursday on the American Stock Exchange, said Mr. Tinker. He
said the company changed its name a year ago from eUniverse, restructured
and was concentrating on areas "not being investigated."
On its Web site, Intermix labels one of its two divisions as "one of the
world's leading Web destinations for shareable interactive entertainment."
It also reports generating $250,000, since its inception, on downloads by
New Yorkers.
The company is accused of violating the state's General Business Law,
which prohibits false advertising and deceptive business practices, as
well as New York's common law, which has prohibitions against trespass,
according to state officials. The suit seeks to prevent the company from
installing spyware or adware; an accounting of all revenues made on those
products, which investigators said was "in the millions" of dollars; and
penalties of $500 for each act of illegally attaching such software onto a
computer's hard drive.
Facing such stiff fines, Mr. Tinker said, "The real question here is what
is the settlement going to be? Historically, that is normally what happens
in these cases."
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