Katerina Gkoutziouli on Fri, 11 Dec 2015 18:09:18 +0100 (CET)


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<nettime-ann> Call For Entries | 12th Athens Digital Arts Festival


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âDear List,â

The 12th Athens Digital Arts Festival invites you to submit your proposals for its next edition that takes place in late spring in Athens. Deadline for submissions is January 25, 2016.

âCall for Entriesâ

Digital POP
What is Pop in the digital era?


Gene Swenson: "Is Pop a bad name?"
Andy Warhol: "The name sounds so awful."
Abstract from an interview, Art News (1963)

Over the last few years, we experience a culture of excess where on one hand the overabundance of information has generated a wave of passive consumption and on the other has allowed many previously unseen trends and voices to emerge. Today, Pop may be as well defined by likes, shares, tweets, views or followers showing in a way the power of the people to decide about trends and attitudes but also highlighting the ephemerality of it, as the culture around us is changing at high speed. In that sense, we might as well say that what is considered Pop in 2015 might be outdated in 2016 and so on.

Back in 1963, Andy Warhol said that âeverybody should be a machineâ and that âeverybody should like everybodyâ. Acting like machines or liking things is almost typical behaviour and part of the everyday digital routine. Digital culture is omnipresent. It has changed our way of thinking. It has changed our habits and behaviours. The techno-culture that once was odd and distant is now part of most human activities from entertainment, lifestyle, business to art and politics.

What is defined as Pop is characterised through the culture of here and now. The pleasure of sharing everyday life through online environments and digital devices manifests a new way of living where our collective identities and digital selves intersect. GIFs, memes, selfies, viral videos, the internet slang as well as sharing, posting, uploading, commenting are all practices that reflect the current cultural condition.

What kind of digital content do we consume and what culture do we create? How are we âfeedingâ todayâs digital markets? How ephemeral is digital Pop culture? How has digital pop culture affected our daily lives? What kind of aesthetics have emerged? How do artists respond to the current condition?

Through this call, the festival invites proposals to unravel the notion of Pop in the digital era.

âFor more info please seeÂwww.adaf.grÂ

Best regards,Â
katerina
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