<nettime> another short peice on digital media and consumption

[Jonathan Marshall <Jonathan.Marshall@uts.edu.au>]

To give some background to this article. Woolworths is one of Australia's duopoly of supermarket retailers.  They own heaps of other retailing business as well as well as lots of gambling outputs.  They, along with Westfarmers have gradually been crushing rival businesses in all forms of consumer activity. They make very good profits and growth of profits.  They have been pushing impulse consumption through digital media. This is what they think about digital media:

http://www.smh.com.au/business/phone-addicts-keep-shopping-fixes-alive-20120521-1z16u.html

Woolworths's digital multi-channel expert, Penny Winn, told a Trans-Tasman business lunch yesterday how smartphone users had become increasingly fixated by their devices and that shopping was a natural addition to their use.

Noting how 1.6 million people had downloaded the Woolies phone app, Winn said smartphones had become a part of our make-up as if we were addicted to them.

''I guess the one thing about these things is that it's almost like a heroin hit,'' she said.


jon

UTS CRICOS Provider Code: 00099F
DISCLAIMER: This email message and any accompanying attachments may contain confidential information.
If you are not the intended recipient, do not read, use, disseminate, distribute or copy this message or
attachments. If you have received this message in error, please notify the sender immediately and delete
this message. Any views expressed in this message are those of the individual sender, except where the
sender expressly, and with authority, states them to be the views of the University of Technology Sydney.
Before opening any attachments, please check them for viruses and defects.

Think. Green. Do.

Please consider the environment before printing this email.


#  distributed via <nettime>: no commercial use without permission
#  <nettime>  is a moderated mailing list for net criticism,
#  collaborative text filtering and cultural politics of the nets
#  more info: http://mx.kein.org/mailman/listinfo/nettime-l
#  archive: http://www.nettime.org contact: nettime@kein.org