morlockelloi on Sat, 28 Mar 2015 18:57:43 +0100 (CET)


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Re: <nettime> Photography and repetiion


One of definitions of kitsch is that it shifts the focus from the object to both the subject and subject's peers. Emotions are triggered because it's so nice to have those emotions, and because it's so nice to have the same emotions others will also have - fuzzy ad nauseam. The object itself is relevant only to the point of being easily emotionally interpreted, including imbeciles.

The automation of 'social' interactions amplifies kitsch by orders of magnitude, leaving no emotional space for anything else.

But there are upsides:

- It's now easy to determine, algorithmically via big data, what is not kitsch: the search returns no results.

- Authors motivated by recognition are being weeded out, as they stand no chance against the Big Amplifier.


On 3/27/15 16:48 , daniel rubinstein wrote:

How many times was it liked, shared and re-twited?


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